CNN+

2022-2022

CNN spent over $300 million creating their very own news streaming service, creatively titled CNN+. They signed big-name anchors and had a lavish Manhattan launch party. The expectation was to quickly reach 2 million subscribers and compete with The New York Times. A month later it was shut down due to a saturated subscription market of more interesting streaming platforms, and a lack of engaging content.

Additional info:

Forbes - 5 Valuable Lessons From The Abrupt Failure Of CNN+

BBC - CNN streaming service to shut a month after launch