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iBOT Wheelchair
Failure in Motion 5/8/20 Failure in Motion 5/8/20

iBOT Wheelchair

This is not a wheelchair. This is an extraordinary machine that will liberate millions of people.

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Psychological debriefing
Medical Mishaps 5/8/20 Medical Mishaps 5/8/20

Psychological debriefing

Psychological debriefing was a new form of psychological treatment introduced to prevent these psychological problems.

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New Coke
Bad Taste 5/8/20 Bad Taste 5/8/20

New Coke

In 1985 and launched what was called New Coke. Coca-Cola consumers were furious that the recipe had been changed.

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Facit - calculator
Failure to innovate 5/7/20 Failure to innovate 5/7/20

Facit - calculator

Although Facit’s management new big changes were happening, they did not invest in development and innovation.

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Sinclair C5 - electric scooter
Failure in Motion 5/7/20 Failure in Motion 5/7/20

Sinclair C5 - electric scooter

The C5 was a commercial flop. It had poor battery life, lack of weather- proofing and was frustratingly slow.

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Segway - people mover
Failure in Motion 5/7/20 Failure in Motion 5/7/20

Segway - people mover

The expectations for the Segway were huge: »Segway will be to the car, what the car was to horse and cart.«,

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Itera - plastic bicycle
Failure in Motion 5/7/20 Failure in Motion 5/7/20

Itera - plastic bicycle

The bike was launched with the slogans »We’re pedalling out of the Iron Age!«

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Ford Edsel
Failure in Motion 5/7/20 Failure in Motion 5/7/20

Ford Edsel

The design was considered ugly (many thought the front grill looked like a vagina), and the car was priced far too high.

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Corfam by Dupont
The Future Is Not Now 5/7/20 The Future Is Not Now 5/7/20

Corfam by Dupont

In 1964 DuPont Corporation introduced Corfam – a synthetic leather substitute..

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Growing up Skipper
What Were They Thinking 5/7/20 What Were They Thinking 5/7/20

Growing up Skipper

When girls rotated Growing Up Skipper’s left arm forward, she grew an inch and developed breasts.

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Microsoft Zune
Failure to innovate 5/6/20 Failure to innovate 5/6/20

Microsoft Zune

Microsoft and Apple have been battling it out in the tech space for decades. But Apple changed the tune with its introduction of the iPod and soon it dominated the music player industry.

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Exubera
Medical Mishaps 5/4/20 Medical Mishaps 5/4/20

Exubera

The biggest advantage was that the insulin no longer needed to be injected with syringes.

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Febreze Scentstories
What Were They Thinking 5/4/20 What Were They Thinking 5/4/20

Febreze Scentstories

Febreze Scentstories looked like a CD player with CD-like disc inserts that gave off different aromas.

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Hawaii chair
What Were They Thinking 5/4/20 What Were They Thinking 5/4/20

Hawaii chair

Listed on Time Magazine’s 2010 “50 Worst Inventions”...

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Rejuvenique
What Were They Thinking 5/4/20 What Were They Thinking 5/4/20

Rejuvenique

This beauty mask from 1999 tones facial muscles with electricity.

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Coca-Cola Blak
Bad Taste 5/4/20 Bad Taste 5/4/20

Coca-Cola Blak

The beverage was launched in 2006 and was aimed at adult consumers

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Cash Card
The Future Is Not Now 5/3/20 The Future Is Not Now 5/3/20

Cash Card

In the late 1990s in Sweden, someone thought there had to be a better way to pay than cash. And the Swedish banks thought so, too.

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Orbitz - soda
Bad Taste 5/3/20 Bad Taste 5/3/20

Orbitz - soda

Orbitz soda offered something unique and exciting: small edible balls.

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Shared Girlfriend
Failure XXX 5/3/20 Failure XXX 5/3/20

Shared Girlfriend

The Shared Girlfriend service rented sex dolls. They were made of high-quality silicon with anatomy...

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Amstrad Em@iler
What Were They Thinking 5/3/20 What Were They Thinking 5/3/20

Amstrad Em@iler

An early attempt at an all-in-one telephone/email messenger with Internet access.

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