Nothing fosters confidence in dental care like a brand specializing in weapons. In the 1960s...

Virtual Boy was a big disappointment...

In the ‘80s, IKEA tried something that turned out to be full of hot air.

An integrated digital patient record system would reform the way that the NHS uses information technology.

Thalidomide was a pharmaceutical innovation that caused severe birth defects.

Theranos promised to make blood-testing easier, cheaper and less painful.

Do you sometimes feel nervous, irritable or sad? If you are a woman, then you might suffer from hysteria.

A lobotomy was a surgical procedure to treat psychiatric symptoms by destroying brain tissue in the prefrontal cortex.

The artificial trachea did not work. Macciarini was convicted of clinical misconduct and research fraud. The scandal cost many people their lives

This is not a wheelchair. This is an extraordinary machine that will liberate millions of people.

Psychological debriefing was a new form of psychological treatment introduced to prevent these psychological problems.

In 1985 and launched what was called New Coke. Coca-Cola consumers were furious that the recipe had been changed.

Although Facit’s management new big changes were happening, they did not invest in development and innovation.

The C5 was a commercial flop. It had poor battery life, lack of weather- proofing and was frustratingly slow.

The expectations for the Segway were huge: »Segway will be to the car, what the car was to horse and cart.«,

The bike was launched with the slogans »We’re pedalling out of the Iron Age!«

The design was considered ugly (many thought the front grill looked like a vagina), and the car was priced far too high.

In 1964 DuPont Corporation introduced Corfam – a synthetic leather substitute..

When girls rotated Growing Up Skipper’s left arm forward, she grew an inch and developed breasts.

Microsoft and Apple have been battling it out in the tech space for decades. But Apple changed the tune with its introduction of the iPod and soon it dominated the music player industry.