Amopé FOOT FILE
This rechargeable foot file buffs away hard skin in minutes, leaving you with beautifully soft feet. Consumers love the device. The problem was that it isn’t profitable.
Kodak DIGITAL CAMERA
When Kodak invented the digital camera back in 1975 they didn’t know that it would ultimately lead to their bankruptcy.
PHILIPS VIDEO 2000
Video 2000 took too long to develop, suffered from high production costs
Apple NEWTON
The Newton was an innovative idea with immature technology - an incomplete product launched far too early.
TOSHIBA HD DVD
Toshiba failed to get enough support from the major film studios and retailers and lost almost 1 billion dollars.
SONY BETAMAX
This classic story demonstrates that technical excellence and being first to market is not enough.
SONY MINIDISC
This digital audio format worked just like a CD - only it was smaller and more convenient.
AMAZON Fire PHONE
The gigantic online retailer Amazon had high expectations when they attempted to enter the smartphone market.
Microsoft Kin
This extremely short-lived mobile phone was an attempt to make a cool phone for teenagers and other social media addicts.
NYLON - FAILURE TO APPRECIATE FAILURE
Researchers in the early German polymer labs occasionally left a Bunsen burner lit over the weekend.